Odin Soevik

Odin Soevik

About Odin Soevik

Odin Soevik is a Product Manager at Inspire, overseeing a patient-centric line of promotional products. With a background in medical-device prototyping and marketing, Odin has helped start up teams develop clinical applications, while educating new patients and caregivers. Odin is a graduate of the University of Maryland, where he helped teach students in the Master's in Technology Entrepreneurship program.
Product Manager, Inspire

Boosting Engagement with Inspire Promote: Sponsored Content

Boosting Engagement with Inspire Promote: Sponsored Content By Odin Soevik Last year we created a new Promote offering - Inspire Promote: Sponsored Content. Sponsored Content, a form of native advertising, allows clients to publish long-form, brand-sponsored content with the look and feel of posts within the discussion feed of our communities. (See, Turning [...]

Real World Evidence Substantiates the Audience Quality of Inspire’s Membership

Real World Evidence Substantiates the Audience Quality of Inspire’s Membership By Odin Soevik With spending on direct-to-consumer digital advertising at $343 million in 2017, pharmaceutical companies want to know that their money is spent to reach the right patients and caregivers at the right time.1 Reaching a quality audience has been the [...]