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Boosting Engagement with Inspire Promote: Sponsored Content

Boosting Engagement with Inspire Promote: Sponsored Content By Odin Soevik Last year we created a new Promote offering - Inspire Promote: Sponsored Content. Sponsored Content, a form of native advertising, allows clients to publish long-form, brand-sponsored content with the look and feel of posts within the discussion feed of our communities. (See, Turning [...]

By |Jul 2018July 24th, 2018|marketing|0 Comments

Know Your Audience: 4 Tips for Creating Compelling Sponsored Content for Inspire

Know Your Audience: 4 Tips for Creating Compelling Sponsored Content for Inspire Sponsored content or native advertising is advertising that has been integrated into the publisher’s platform so that it does not disrupt the audience’s experience.  Unlike banner ads or other advertising, the character of the content matches the native content that [...]