Clinical Trials: 8 Reasons Researchers Should Pay Attention to Millennials More than 25% of the US adult population are Millennials. At 83.1 million, a bigger cohort than Baby Boomers,1 Millennials are gaining leadership in their employment, having children (30% are parents)2 and becoming extremely influential both culturally and financially. Events that have influenced this generation include the 9-11 terrorist attack, the Iraq and Afghanistan wars, the release of the iPhone in 2007, and the election of our first African American president.3 Another key experience has been the Great Recession. Many Millennials entered the job market during the great [...]